What is SEO Tools MCP Server?
The SEO Tools MCP Server is a stdio-based MCP server that allows LLMs to interact with DataForSEO API functions and other SEO tools for tasks like SEO analysis, keyword research, and backlink analysis.
How to use SEO Tools MCP Server?
Clone the repository, install dependencies with npm install, build with npm run build, set environment variables for authentication (DATAFORSEO_LOGIN and DATAFORSEO_PASSWORD; optionally LOCALFALCON_API_KEY), then run with npm start. The server communicates via stdio and can be integrated with LLMs like Claude.
Key features of SEO Tools MCP Server
- Comprehensive coverage of DataForSEO API endpoints
- Optional integration with Local Falcon for local ranking analysis
- Stdio transport for easy integration with LLM platforms
- Authentication handling and detailed error reporting
- Type-safe tool definitions using Zod schemas
- Extensible architecture for adding new API integrations
Use cases of SEO Tools MCP Server
- Perform keyword research and get search volume data via natural language
- Analyze backlink profiles and referring domains for a website
- Run local SEO grid searches to check business rankings in specific areas
- Conduct on-page audits and technical SEO checks
- Gather e-commerce data from Amazon and Google Shopping through the Merchant API
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