What is FirstTouch?
FirstTouch is a Model Context Protocol (MCP) server that gives AI assistants—such as Claude, ChatGPT, Cursor, Codex, and Windsurf—the ability to operate LinkedIn safely, with HubSpot-native attribution for every touch. It provides 40 MCP tools that allow agents to source leads, qualify them against an ideal customer profile, and queue LinkedIn connection requests, messages, and email inside HubSpot workflows, all with a human-in-the-loop approval gate before anything sends.
How to use FirstTouch?
Connect your MCP client to the server URL https://mcp.firsttouch.ai. For Claude Code, run claude mcp add --transport http firsttouch https://mcp.firsttouch.ai. For generic clients, add the URL to your mcpServers configuration under the key firsttouch. Sign up at https://app.firsttouch.ai/sign-up or book a demo.
Key features of FirstTouch
- CRM-native attribution logs every LinkedIn touch to HubSpot contact timeline.
- Human-in-the-Loop approval gate before any action sends.
- SOC 2 Type II certified account safety with zero bans.
- Social-signal sourcing detects and qualifies post-engagers for warm audiences.
- Multi-channel flows include LinkedIn visits, connection requests, messages, email, and calls.
- AI Qualification with threshold scoring and disqualify criteria.
Use cases of FirstTouch
- Discover and enrich contacts from LinkedIn filters (industry, role, geography, company size, funding).
- Build audiences from HubSpot lists, Sales Navigator URLs, or post engagement.
- Run AI Qualification to score prospects against ICP and disqualify criteria.
- Create and enroll multi-channel outreach flows that combine LinkedIn and email steps.
- Track all activity in HubSpot with ownership routing and revenue reporting.
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